Facebook influencer prices in Morocco (2026)
In October 2026, a Facebook post from a Moroccan micro-influencer usually costs between 900 MAD and 3,000 MAD. Facebook reaches a wider, older audience than Instagram or TikTok, often at a lower price.
- Updated 29 Oct 2026
- Market ranges
- Method
- Download the data (CSV)
| Audience | Post | Video |
|---|---|---|
| Nanounder 10,000 followers | 100 – 900 MAD*median 400 MAD | 200 – 1,450 MAD*median 650 MAD |
| Micro10,000 to 50,000 | 900 – 3,000 MAD*median 1,800 MAD | 1,450 – 4,800 MAD*median 2,900 MAD |
| Mid-tier50,000 to 250,000 | 3,000 – 11,000 MAD*median 6,000 MAD | 4,800 – 17,500 MAD*median 9,600 MAD |
| Macro250,000 to 1 million | 11,000 – 36,000 MAD*median 21,000 MAD | 17,500 – 57,500 MAD*median 33,500 MAD |
| Starover 1 million | 36,000 – 90,000 MAD*median 54,000 MAD | 57,500 – 144,000 MAD*median 86,500 MAD |
* Market range: fewer than 20 published packages in this cell, so we show the prices seen on the Moroccan market.
Real prices: 25th to 75th percentile of packages published on Kreators, median in bold.
What changes the price
Engagement
An account with 20,000 active followers is often worth more than one with 80,000 passive ones. Read the comments, not just the follower count.
Niche
Beauty, finance, tech and cars cost more than general lifestyle: the audience is more qualified and advertisers compete for it.
Usage rights
Reusing the video in paid ads is negotiated separately: write in the quote where it will run and for how long.
Exclusivity
Asking the creator not to work with a competitor for a month raises the price.
Lead time and travel
A request for tomorrow, or a shoot in another city, is added to the rate. Plan at least a week ahead.
Bundles
A Reel plus three stories almost always costs less than the same formats bought separately.
Sample budgets
A small shop's first try
1,000 to 3,000 MAD: 2 nano creators from your city, 3 stories each, or a product swap for one video.
A café opening in Casablanca
3 food micro-influencers, each with 1 Reel and 2 stories: about 10,000 to 30,000 MAD, less with bundles.
A cosmetics brand launch
1 mid-tier beauty creator (Reel + stories) and 5 nano creators for UGC: about 12,000 to 40,000 MAD.
A new online shop
4 UGC videos for your ads, not posted on the creators' accounts: about 2,000 to 8,000 MAD.
Rate FAQ
Is Facebook still useful for influencer marketing in Morocco?
Yes, to reach an older audience or people outside the big cities. Prices are usually about 40% lower than Instagram for the same audience.
How much does an influencer cost in Morocco?
Mostly it depends on audience and format. For an Instagram post, expect about 200 to 1,500 MAD from a nano-influencer, 1,500 to 5,000 MAD from a micro-influencer and 5,000 to 18,000 MAD above 50,000 followers. Stars charge over 60,000 MAD.
What does an Instagram story cost in Morocco?
A story usually costs 30 to 50% of the same creator's post, so about 600 to 2,000 MAD from a micro-influencer. Creators often sell stories in sets of three.
Should I pay a micro-influencer or a big account?
For a local business or a small budget, several micro-influencers usually bring more enquiries than one star: their audience is closer and more engaged, and the cost per customer is lower.
Can I pay an influencer with products?
Yes, many nano creators accept products or services in exchange. Say so in your first message and be clear about what you expect in return.
Do prices include VAT?
Creators registered as auto-entrepreneurs do not charge VAT. Agencies and companies usually add it to the listed price. Ask for an invoice before you pay.
Does Kreators take a commission?
No. You contact the creator directly and pay them directly. Kreators is free at launch for creators and clients alike.
Method
- We classify every package published on Kreators by a real creator (example profiles never count) by platform, format and the creator's audience on that platform.
- When a cell has at least 20 packages, we show the 25th and 75th percentiles with the median. Below that, we show the range seen on the Moroccan market (agency rate cards, creators' public offers) and how many packages are already published.
- Prices are recomputed on every visit from live packages and rounded to 50 MAD (500 MAD above 10,000).
- These figures are indicative: each creator sets their own price and can negotiate it.
Sources for the market ranges
- Jobsquare, « Métiers et salaires du marketing d’influence au Maroc », 8 mai 2026
- La Vie Éco, « Influenceurs : des incognitos aux yeux de la loi ? », 2020, mis à jour en 2022
- Finances News Hebdo, « Influenceurs au Maroc : la fin du Far West numérique », 1er août 2025
Checked on 29 October 2026. Jobsquare publishes no method; the press gives one-off prices. The ranges remain indicative.
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